How To Promote CPA Offers Effectively?
As we all know, more than 95% of the affiliate marketers failed in their careers. You know why? It is because we are relying on the buyer ratio which is too low for us to generate a sale. If you are trying to promote a product to 100 customers, it doesn’t mean that all of them will buy your product. Out of 100 customers, 10% of them are interested about your product. But then again, these customers are not convinced yet to buy your product or service.
In other words, 2 or 3 of them will buy your product or service. As an internet marketer or product seller, it’s really difficult for you to convince that these customers need your product. Affiliate marketing was indeed tough and challenging for those who are trying to make a living in their career. Aside from being an affiliate marketing, there is another way that we can make money without selling anything. We’re going to talk about an easy money making called CPA (Cost-Per-Action).
This revolutionary method is where advertisers pay companies to give them quality leads. The CPA company itself acts as a middleman between the advertiser and a publisher. Most of these offers are related to email submits, dating, mobile and insurance. If an advertiser sets his budget to $1.50 per lead, the publisher will earn money once a visitor clicks on the affiliate link or banner and completes the offer. If a visitor cannot complete the offer, you can’t generate a lead. How can we promote these CPA offers effectively?
1. Pay-per-click (PPC) – This is a paid method that you will pay every time a visitor clicks your ad. Facebook Ads and Google AdWords are some of the top PPC networks we can count on.
2. Article Marketing – This is a free method that we can generate CPA leads through published articles. It’s either you put contextual links within the article or you put a signature text under the article. EzineArticles, GoArticles and ArticlesBase are one of the recommended directories to publish our articles.
3. Forum Marketing – This is a free method that we can generate CPA leads through forums. It is either we can generate traffic through our signature links or creating a valuable thread. You need to make sure that forums are not for spamming, it was designed for those who are looking to discuss their own interests.
Other sources that we may consider to promote our CPA offers are press release directories, media buying, Pay-Per-View (PPV), banner advertising, classified ads, blog commenting and social media. This is how you promote CPA offers in an effective way. As CPA marketers, we always provide great value to our visitors.