Utilizing the Different Online Advertising Network Formats for Your Business The Internet has become increasingly complex over the years, so much so that today, it has almost become a necessary household tool that’s being used by almost everyone. And, with the evolution of the Internet, also comes the evolution of online advertising. Today, online ad networks come in different formats and vary on how they serve advertising content to users, and it is a business owner’s responsibility to know and understand more about these formats, in order to find out which one is best used for a given marketing strategy. CPC Advertising CPC stands for “cost-per-click” advertising, and is arguably…

Presently we are experiencing what many in both the media and industry circles term a buyer’s market. Very simply, it is the first lesson from Marketing 101; when demand is high and supply is low, prices will increase, but when demand is low and supply is high, prices decrease. If you want to increase your price, you need to either increase demand or reduce supply. The challenge we face today revolves around the high number of people forced to sell for various reasons, and the perceived fall-out from loose lending practices. As a potential buyer in this market, you are afforded a number of advantages over the seller that typically…

If you haven’t observed, we’ve been undergoing, a period of increased amounts/ numbers of hate – crimes, you probably haven’t been paying enough attention! Many feel, this is occurring, at a rate, we haven’t seen, in recent memory, and, this may be more dangerous, than – ever, because, so many politicians, and elected officials, seem to believe, enabling, and entitling the haters, etc, serves their personal/ political agenda, and/ or, self – interest! It has gotten to the point, where, common sense indicates, if we don’t reduce this partisan behavior, hatred, bigotry, and prejudice, we risk the identity and character of this nation, and lose, many of what, we’ve considered…